The 5-step guide of how to set up a creative expired listing postcard campaign

Using marketing materials and outreach methods is the only way that you can build your client base, get the word out about your prowess in the industry, and start selling houses. If you do not use any type of unique outreach methods to establish your own niche in the real estate world, you are going to be just another name among the ever-growing list of real estate agents who are fighting for a spot in the industry.

To avoid being lost among the masses, you need to set up a creative expired listing postcard campaign so you can show why YOU are the optimal choice for those trying to sell houses and properties. How can you guarantee that you are going to sell their house for the asking price – or above? How can you guarantee that you will sell their house within a short time frame?

To show that you are an expert real estate agent who is well-verified in the industry and can help these clients sell their postcard campaignhouse, make money, and avoid their estate becoming a money pit, you need to use an expired listing postcard campaign to broadcast your services. Let’s see the best way that you can create a campaign to become successful in this industry.

Create expired listing postcard templates

The first step of coming up with the expired listing postcard campaign is to create expired listing postcard templates. This is going to be the building block of your marketing campaign, as these will be the marketing tools that you will be sending to all of the individuals with whom you want to connect. If you are interested in getting new clients and new customers to help them sell their houses, then using the expired listing templates is the first and main way that you can showcase your skills, show your face on the postcard, and include your contact information for clients to contact you. Make sure that you establish eye-catching, appealing, and personalized expired listing postcard templates for your campaign so your marketing material can stand out among the rest!


Modify the expired listing postcard samples

The second way that you can create the expired listing postcard template campaign is to make the templates modifiable in our web browser. To create a marketing campaign that you can easily customize based on the season, your current status in the industry, and anything new that you want to tell your customers, you can make the templates easily modified in your browser without taking up too much time or sacrificing the aesthetic look of your postcard.

Campaign tracking

The last step of creating your expired listing postcard campaign is to stay up to date with the tracking on your campaign and the analytics. Since you can use a property tracking system to see how your postcards are distributed across the United States or your designated area, you can see if they have been delivered, how your campaign is succeeding, and what you might need to change. You can see where your expired listing postcards are being delivered and where they are in transit, giving you a good idea of where your campaign is more successful.

Also read: How to Edit Your YouTube Video in Simple Ways?


You need to use an expired listing postcard campaign so you can broadcast your skills in the real estate world, you can get a new license, and you can establish yourself in the industry. Without using these personalized marketing materials, you would not be able to show your client niche that you are the best real estate agent to help them sell their house. Using an expired listing postcard campaign is the best way you can create interesting templates, customize your existing templates, and track your campaigns to see if they are successful!